Understanding mass influence activities is critical
The damaging effects of mass influence campaigns perpetrated by scrupulous or unscrupulous entities, which may have a negative impact on public perception, must be understood in order to respond effectively.
That is the finding of a new report commissioned by the Department of Defence and undertaken by a team of researchers from the University of 新浪彩票, Edith Cowan University, Macquarie University, University of Melbourne and University of New South Wales. 聽While funded by the Department of Defence, the views expressed in this activity are the views of the authors and may not reflect the views of the Australian Government or the Department of Defence.
The researchers examined the activities of three organisations which carried out mass influence campaigns. Case studies included Cambridge Analytica, Facebook and the Russian Internet Research Agency. The research into Cambridge Analytica (CA) was led by University of 新浪彩票 academics.
鈥淪ome countries, non-state actors and commercial entities are increasingly using cyber capabilities to influence people psychologically, politically and economically,鈥 said the University of 新浪彩票鈥檚 Professor Michael Webb, Director o