Customer Care Strategies for a New Business

Secure the success of your business as you discover the techniques to better understand your customers in order to retain them.
Length | 4 weeks |
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Effort | 1 hour per week |
Start date | Start studying as soon as you enrol |
Level | Introductory |
Fees | $195 Learn more |
About the course
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Learn to identify your customer needs
For any new business to succeed, it is vital you know who your customers are and what needs they have.
On this four-week course from the University of ÐÂÀË²ÊÆ±, you’ll learn the customer care strategies that will help you build a strong customer base, improve retention, and develop a good reputation as a new business.
Guided by industry professionals, you’ll discover how you can identify your customers, understand their needs, and address their pain points with strategies and tools for retention.
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Learn to identify customer needs
You’ll start by learning what a customer retention strategy is and how business reputation informs retention.
Next, you’ll learn techniques to better understand your customers as you discover the importance of dealing with complaints and feedback to ensure better retention.
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Learn how to use business analytics to help you succeed
Being able to harness business analytics is crucial in helping you solve business problems.
You’ll learn the business analytics techniques to help you gain key insights you can use to help further develop your customer care strategy.
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Discover everything you need to know about business contracts
Finally, you’ll learn how contracts work, including the legalities and steps in a business contract, and how to prepare and protect yourself if anything goes wrong.
By the end of this course, you’ll have the knowledge and practical skills to effectively create a customer care strategy for your new business.
What you’ll achieve
By the end of the course, you’ll be able to:
- Explain how to identify potential customers and determine their needs to inform how to get new customers once the initial ones are exhausted.
- Describe how reputation can inform customer retention strategies as part of the customer life cycle.
- Describe online listening and how basic analytics can help identify customer needs and improve service levels.
- Explore customer contracts and agreements to determine what you need to know.
Is this course for me?
This course is designed for new or existing business owners who want to learn how to understand and retain their customers. The content is not industry-specific, which means you can apply what you have learned to any sector.
Fees and enrolment
For individuals | For teams |
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The enrolment fee for the Customer Care Strategies for a New Business course is: $195 AUD Please contact us if you would like to pay via invoice. If you are a staff member or alumni of the University of ÐÂÀË²ÊÆ±, please reach out to discuss potential discounts and payment options. |
If you are interested in enrolling four or more team members in this course, contact us to discuss pricing. Pricing on request. |